Scott moved to Birmingham in 2010 after a career in Dallas, TX, that included executive leadership in a multi-unit franchise business — from site selection and location strategy to operations across the Dallas Metroplex — and continued the entrepreneurial path in a manufacturing and e-commerce venture. Following its disposition, Scott, along with his business partner, launched Atlas Senior Living in 2013, where he has since dedicated his career to senior housing transactions, operations, and management.
Scott leads the development and growth of Atlas Senior Living, drawing on his experience in capital investments and project management to guide not only the company’s real estate pipeline but also the day-to-day operations of its communities. From acquisitions and new construction to resident care delivery, staffing, and financial performance, Scott is actively involved in shaping how Atlas operates at every level. Throughout his career, he has managed more than $1 billion in real estate assets.
Before beginning his business career, Scott lettered in football at Mississippi State University and Southeastern Louisiana University. He is currently part of the ownership group of Birmingham Legion, the city’s professional soccer team.
“Attitude is a little thing that makes a big difference.”
“I have nothing to offer but blood, toil, tears and sweat.”
EDUCATION: Bachelor of Science from Mississippi State University; Executive MBA from the University of Alabama
“We will always implement key business strategies from past experiences but what excites me the most, this business compared to others, significantly allows me a role in positively impacting lives. It’s so refreshing to know our main mission of creating environments tailored to our resident’s individual needs is a driving factor in this industry. While key business components are vital to sustainability and success, executing the mission creates the greatest yield: our residents continuing to live life on their terms. Cheers to living life”.
~ Scott Goldberg