After completing his studies, Gabriel discovered his true calling in an emerging technological movement: the websites creation. It all began in 1998 when he joined a advertising agency as an editorial and graphic design assistant. Over the course of 11 years, his role evolved, and he eventually became the head of the media office, spearheading projects that ranged from press conferences, magazines and advertising campaigns to his very first web development initiatives. During this time, he had the unique opportunity to interview prominent figures like the Cardinal of Guadalajara, governors, and city mayors.

In 2009, launched his own agency, where he delved into producing diverse audiovisual material and crafting web applications for clients across Mexico. His entrepreneurial journey didn’t stop there. Drawing from his growing expertise and network, he founded the first online candy store in Mexico, a business he successfully ran for 12 years, exporting to Costa Rica, Peru, and Guatemala. This venture gave him invaluable insight into how people engage with e-commerce platforms, further fueling his passion for web development.

Gabriel brings his wealth of experience and unshakable passion to Atlas, where he continues to thrive. With a deep belief that people are the driving force behind any venture, he champions the idea of rewarding individuals with small gestures that inspire them to push boundaries.